Archive
Here’s something I didn’t expect to be writing a couple of years ago: AI search might turn out to be one of the best things to happen to old-school journalism skills, writes Simon Burch. In an age where anyone, it seems, can write a press release or a news story in the blink of an […]
By Sarah-Louise Elton With International Blog Day approaching on 30 August, it feels like the perfect time to give the humble blog a little bit of attention. At a time when businesses are thinking about SEO, AEO, AI, social media and how to stand out in an increasingly crowded online world, a good old-fashioned blog […]
By Sarah Newton Here at Penguin PR HQ, we spent many years working as journalists before crossing over to the dark side and starting careers in public relations. While plenty has changed in the media landscape since then, one thing remains the same: journalists are incredibly busy. If you want to secure media coverage for […]
Think your business has nothing to talk about? Discover seven places to find PR stories, media opportunities and newsworthy content hiding in your business.