Despite everyone’s best efforts, not everything runs smoothly in business and when bad news threatens to affect your reputation, you need to be able to take control of the situation, and this is where crisis communication comes in.
We will implement a crisis communication strategy designed to safeguard your reputation — handling the situation with the highest degree of professionalism, effectiveness and discretion.
We can also coach your own staff to ensure crises are handled swiftly and effectively so that you can get back to running your business. And we will liaise with your legal team to ensure continuity of message.
Successful crisis management involves a rapid response as soon as a problem emerges. We offer a 24/7 service to our clients and the media so we can react promptly with a range of practical and proven support.
From issuing statements to the media which include timely, accurate and credible information, to launching tactical press operations to repair any damage done, Penguin PR will be with you every step of the way.